An app for discovering musical influence across genres, artists, and samples.
Amp · UI/UX
Background
Music has always been controlled by those who had money, power, and influence, leaving many original artists overshadowed.
Amp showcases these intricacies of musical influence and appropriation, while shedding light on original content creators.
The Work:
Market research
Audience Profiling
Demographic Synthesis
Messaging
Conception
Naming
Custom Typographic Logo
Copywriting
Motion Graphics
Brand Identity
App Architecture
User flow
App Design
Sound Design
UI/UX
Creative Concept